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The Vision:

To always provide consumers safe, great tasting food produced in a safe environment

Create a High Performing Food Safety Organization

  • Engage every employee in food safety efforts
  • Establish a food safety organizational structure that builds expertise, knowledge sharing and a consistent approach across the company
  • Establish a strong food safety culture built on the Maple Leaf values

What we have achieved:

  • Established a Food Safety Advisory Council comprised of global experts to bring best practices in food safety to Maple Leaf and held three intensive two-day working sessions in 2009
  • Launched our Safety Promise that provides a roadmap to guide ALL our food safety and workplace safety initiatives across the company (www.mapleleafpledge.com)
  • Increased food safety leadership bench strength with appointment of three senior positions in food safety and quality assurance positions
  • Launched Food Safety Foundations, a cross-functional training program, in partnership with University of Guelph.  Total 18 sessions completed, attended by more than 400 people.  An estimated 1,000 employees are scheduled to attend in 2011
  • Created “Let’s Talk Food Safety” communication to engage all 22,500 employees on variety of related food safety topics and news distributed by Chief Food Safety Officer each month